McCain acquires vegetable-based appetizer producer

TORONTO — McCain Meals finalized its acquisition of Scelta Merchandise, Kruiningen, Netherlands, for an undisclosed sum on Sept. 8.

A maker of frozen, vegetable-based snacks, Scelta’s product line of breaded mushrooms, onion rings, and cauliflower fries joins McCain’s rising portfolio of ready vegetable appetizers.

“With frequent prospects and shared values as family-owned corporations, there’s a pure complement between McCain Meals and Scelta Merchandise,” stated Max Koeune, chief government officer of McCain.

The 2 corporations had an ongoing partnership for 13 years previous to the acquisition, now totally integrating their product strains and rising manufacturing capability for progress within the European and worldwide markets.

Scelta’s acquisition marks McCain’s newest funding in increasing its frozen vegetable appetizer market share in recent times, following different acquisitions and investments in manufacturerslike Strong Roots, Advert van Geloven and Forno de Minas.  Source

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